Connecting with Confidence: LANCK Telecom’s Approach to Synergy, Security, and Innovation in the LATAM Region

The LATAM telecom landscape is evolving. With mobile revenues projected to reach $84 billion by 2030, the emerging demand for modern solutions is clear. Providers need to adapt to regional nuances while building strong client relationships. LANCK Telecom has risen to the challenge, offering flexible, high-quality voice and messaging solutions that foster forward-thinking growth and reliability.

Leading this effort is Jessie Perez, LANCK Telecom’s Carrier Relations Manager for LATAM, who has been with the company for over seven years. Based in Buenos Aires and originally from Guatemala, she’s passionate about building meaningful partnerships beyond transactions.

“The single most important service is confidence,” Jessie explains. For LANCK Telecom, confidence means providing reliable, tailored voice and messaging solutions that meet client needs. This enables trust in a fast-changing telecom environment for companies of all sizes.

Over a Decade of Commitment to LATAM

Since 2010, LANCK Telecom has built a strong LATAM foundation with offices in Mexico, Guatemala, and Argentina. Our LATAM network spans 37 voice and 35 SMS interconnections, reaching 64% of LATAM mobile networks directly. As an international carrier with a global network spanning from Spain to the Americas and headquartered in the USA, we bring a unique understanding of regional and global needs.

Our recent achievements include RCS messaging partnerships with key players such as Google and DotGo across Brazil, Mexico, Chile, Paraguay, Peru, Panama, Puerto Rico, and Argentina. These collaborations demonstrate our innovative approach and commitment to advancing messaging solutions in the region.

Extensive presence allows us to cater to operators of all sizes, from major telecom players to local providers. In LATAM in 2023, we achieved 11% growth in voice traffic and 15.7% in SMS traffic, showcasing our deep understanding of the LATAM market.

Adapting to LATAM’s Telecom Challenges

LATAM operators face various challenges. Such obstacles include declining voice traffic, rising demand for digital services, and telecom fraud like Wangiri scams, robocalls, and artificially generated traffic. Flash calls, which bypass traditional billing, add to these complexities. We tackle these issues with anti-fraud measures and monetization strategies.

At the forefront of these efforts is LANCK Telecom’s Fraud Management System (FMS), which uses AI and real-time monitoring to detect and mitigate fraud with 99.995% accuracy. Backed by over 1,000 global interconnections, we offer LATAM operators detailed traffic insights to enhance security and trust.

Flash call monetization represents a key opportunity. Jessie Perez highlights, “This service will lead to increasing revenue on both the voice and SMS side in future years.” While many operators are still navigating the flash call landscape, LANCK Telecom helps LATAM partners turn these calls into revenue streams, driving sustainable growth with a flexible and innovative approach.

Tailored Service Offerings: Synergy in Practice

LANCK Telecom’s voice services—ranging from wholesale and premium to call center solutions—are backed by direct interconnections with key operators like Telefonica, Claro, and Tigo, ensuring reliable, high-quality connectivity tailored to diverse needs. Complementing this, our messaging solutions, including RCS, OTT messengers (WhatsApp and Viber), and voice OTPs, address LATAM’s growing demand for digital communication.

Jessie underscores the value of LANCK Telecom’s flexible approach: “Operators need seamless solutions. We offer bundled deals that combine voice and messaging services, maximizing efficiency and creating new revenue streams.” She adds, “A bundle might involve a client sending us voice traffic while we return SMS traffic, creating value for operators with unbalanced traffic or specific needs. This adaptability sets us apart from competitors.”

By integrating voice and messaging services into cohesive packages, LANCK Telecom unlocks growth opportunities, helping LATAM operators optimize networks, reduce costs, and enhance customer experiences.

Building Trust Through Results

LANCK Telecom’s success in LATAM stems from long-term partnerships and a client-first approach. Jessie Perez emphasizes, “No matter what it takes, the result has to be the goal.” This philosophy drives our ability to adapt, innovate, and build trust.

LANCK Telecom expanded connectivity in El Salvador by partnering with Claro, creating a mutually beneficial collaboration. Jessie credits personal engagement as key to these successes: “Being available, addressing concerns, and building confidence set us apart.”

Strengthening Connections Through Presence

LANCK Telecom places great value on face-to-face interactions and industry events, recognizing their importance in building trust. Jessie describes events in Mexico and Costa Rica, where personal engagement strengthened client relationships. “Being there, in person, shows our commitment and helps us understand what our clients really need,” she says.

In Guatemala, LANCK Telecom’s cooperation with one of América Móvil’s subsidiaries reflects our operational excellence and relationship-building focus. Jessie highlights, “We’re not just doing business; we’re building partnerships.” Our efforts to create meaningful interactions—such as hosting partner events and personalized visits—represent a dedication to building lasting connections.

A Vision for LATAM’s Future

Our future in LATAM focuses on expanding LANCK Telecom’s network across Central America and the Caribbean and advancing innovations like flash call monetization and voice OTPs. By helping operators embrace new revenue streams while maintaining security, LANCK Telecom plays an important role in enhancing LATAM’s development.

“Our goal is to support our clients’ growth and help them adapt to the region’s changing needs,” says Jessie. With a client-first philosophy and an eye on the future, LANCK Telecom is committed to driving LATAM’s digital transformation.

LANCK Telecom: A Trusted Partner

Jessie Perez’s client-first philosophy resonates across the entire LANCK Telecom team. Our deep expertise, commitment to innovation, and focus on building trusted partnerships drive our journey in LATAM’s evolving telecom sector.

By addressing telecom fraud, enabling flash call monetization, offering adaptive voice messaging solutions, and developing meaningful client relationships, we empower LATAM operators of all sizes to thrive in a dynamic market.

As we continue to nurture LATAM’s digital transformation, our mission remains clear: to build confidence, inspire growth, and deliver solutions for change. Ready to take your telecom operations to the next level? Gain LANCK Telecom as a trusted partner—reach out today!